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The Wall Street Journal Online

Bi-Weekly Advertising Newspaper

Central Indiana, Indiana (Marion County)

Services - Other Miscellaneous services

Asking Price $150,000 Inventory  
Gross Income Not Disclosed Real Estate  
Cash Flow Not Disclosed Year Established 1989
FF&E $25,000* Employees 2ft 4 pt

* included in the asking price

** not included in the asking price

Formed in 1989 this bi-weekly newspaper distributes 20,000 free copies, providing an estimated 100,000 readers information on community interest stories, TV schedules, sport schedules, health items, Real Estate, missing children, crime stoppers, dining out and much, much more. This has resulted in a large, loyal readership following, and loyal advertisers. It serves six central Indiana counties and provides an economical, effective format for businesses to grow. The paper is distributed on display racks in prominent locations such as, Walmart, Meijers and other high pedestrian volume traffic areas. Current business operating hours are 10:00 am-4:00 pm, Monday through Thursday. Workers are 1099 sub-contractors. Equipment is properly maintained and current. The owner has developed a written business growth program and will train the buyer. Skills required are desire and some sales ability. Personal reasons keep the owner from pursuing the program properly.

Facilities: The office and assets are designed to efficently produce the newspaper. The office is well located with fast access to main traffic arteries, for fast customer access.

Competition: The outstanding feature of the paper is the wide range of information it provides to its readers. Daily and weekly papers compete for the advertiser dollar but there is no competition for content.

Growth/Expansion: This paper has an outstanding reputation. With this reputation and an agressive marketing program, the sky is the limit. The seller has constructed an excellent program but for personal reasons has not been able to pursue it.

Financing: Seller will discuss partial seller financing

Support/Training: Seller will provide 90 days training.

Reason Selling: Retirement, health and desire to travel.

AD # 373961

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